At LIVLY, we believe that every child deserves the gift of softness. Since our journey began in 2011, we’ve been creating timeless, luxurious baby and children’s wear that brings comfort and joy to families worldwide. 

Our Story:
Founded in Stockholm by Lisa Carrol, an inspirational mother of five, LIVLY was born out of a deep passion for crafting soft, beautiful, high-quality garments. Each piece is thoughtfully designed with love, using only the softest materials, to create magical moments for children and their families.

Our signature fabric is sourced from the world’s finest pima cotton—renowned for its extraordinary softness, breathability, and durability. Perfect for delicate skin, this premium cotton ensures every garment feels like a gentle hug.