I Want To Be Green presents Infantium Victoria 
Edition 93
I Want to be Green is the special Pitti Immagine project created to open the doors of Pitti Connect to the kidswear collections and initiatives that are in line with the “eco-conscious” drive of the new generations.

Vegan, organic, and sartorial

Infantium Victoria is a brand that, since its inception in 2014, has created 100% organic and vegan high-end contemporary kidswear. The SS22 collection confirms this: sophisticated yet functional, hand-made clothes celebrating individuality and moving as far away as possible from cliches. The pieces, designed in a sustainable way to be an - aesthetic and ethical - alternative to traditional fast fashion, are made with plant-based fabrics and are conceived to reduce cutting waste. The entire production cycle ensures high standards of safety and environmental sustainability, social responsibility, and transparency.

Since 2015, Infantium Victoria has been a Peta-approved vegan brand. Since 2019, it has been GOTS certified, and more recently, it has obtained the highest rating from Good on you, an independent ethical fashion app.
Ensuring a future for new generations, this is the goal of Infantium Victoria, pursued through communication and awareness-raising projects as well, such as "The story of a Gots seed" mini-doc, created for Pitti Bimbo 93.
The sustainable idea
Infantium Victoria recycles its own waste and works on reducing it by providing in-house service and repair kits. All wholesale and retail shipments are sent in biodegradable packaging. Finally, it contributes to reducing the introduction of microplastics into the environment, avoiding the use of virgin PE in labeling and sewing threads.
Green Materials
Fabrics are made to order, and leftovers are further used in future collections. Cotton comes from organic and vegan yarns. While wool is replaced by the plant-based alternative Weganool.
Something more
Infantium Victoria has launched on their website the PRELOVED project, featuring quality second-hand to give your clothes a second life