Brand Profile
For forty years Aletta has created high-quality clothing designed for children and inspired by respect for every step of their growth.Aletta is a company born and bred in the heart of Tuscany and the values that inspire its work are those of the centuries-old culture of beauty that has made it famous worldwide. In fact, every Aletta garment is designed and manufactured entirely in Tuscany with the help of the finest craftsmanship in the area. The Made in Italy brand is the most important element of a production model that has made the most of its winning components: creative skills of the highest level, focus on the human factor, knowledge of the market and a steady path of development inextricably connected with environmental and social sustainability. The quality of Aletta's products shows in their fine tailoring, in the ongoing quest for timeless style, in the selection of the fabrics and in the impassioned attention to detail that goes into every step of the process. The strength of this tradition, together with a constant search for innovation, has enabled the company to sell its clothing all over the world.
Vision:
"Carrying on a 40 years family tradition of dressing children to make their personality shine at any age."
Mision:
"To create and produce clothing of the highest quality designed for children, entirely in Italy. With simple, elegant style inspired by the profound respect children’s nature deserves."