Brand Profile
Blue Francis is a fine children’s jewelry brand built on the pursuit of thoughtful perfection. Founded by Fransiska Hartanto, the brand was created from a belief that children’s jewelry should be made with the same care, intention, and longevity as fine jewelry for adults. Growing up surrounded by jewelry, Fransiska learned to care for meaningful pieces from a young age and came to cherish not only their material value, but the memories they carried. That belief deepened as she watched her own child form a daily attachment to jewelry made in her size — pieces she could wear comfortably, care for herself, and feel connected to. It affirmed a simple truth: when jewelry is thoughtfully sized and well made, it becomes part of childhood, carrying memory as much as meaning. Blue Francis prioritizes versatility, solid materials, and designs that are easy to maintain in real life. While no material lasts forever, each piece is created with a clear understanding of its strengths and limitations, always aiming to last longer through responsible material selection and considered design. Crafted for children aged seven and up, our jewelry is made in 14K gold, vermeil on sterling silver, and sterling silver, chosen for durability, comfort, and hypoallergenic properties.
Recognition:
Blue Francis has been awarded Editor’s Choice at the Junior Design Awards and received Gold at the Green Awards in recognition of its sustainable approach. The brand has also been featured across parenting, design, and lifestyle publications for its focus on quality, safety, and thoughtful craftsmanship.