On Wednesday, January 22, at 2:00 PM in the Lounge & Events Area of the Central Pavilion, entrepreneur and founder of the Shop Survivor training events, Massimiliano Alvisi, will join Pitti Bimbo 100 to share his expertise and offer valuable advice on managing a successful retail store.
His session will focus on three key areas. Starting with an analysis of the current market and its transformations, supported by concrete examples of store performance trends, Alvisi will then highlight the importance of social media. He will share effective strategies for increasing online visibility, engaging customers, and building a loyal community around a brand. Lastly, the entrepreneur will delve into practical topics such as store layout organization, inventory management, staff training, and maintaining high levels of customer service. The session will include practical examples and case studies, making it an essential opportunity for retail professionals seeking actionable insights.
His session will focus on three key areas. Starting with an analysis of the current market and its transformations, supported by concrete examples of store performance trends, Alvisi will then highlight the importance of social media. He will share effective strategies for increasing online visibility, engaging customers, and building a loyal community around a brand. Lastly, the entrepreneur will delve into practical topics such as store layout organization, inventory management, staff training, and maintaining high levels of customer service. The session will include practical examples and case studies, making it an essential opportunity for retail professionals seeking actionable insights.