Brand Profile
LA MARTINA, FAMILY COMPANY
Polo calling
La Martina is a family company focusing on Polo technical equipment production and clothing and accessories collection, whose stylistic inspiration comes from this world. Based on the same values of this King sport's, it shares those ethical concepts: respect for rules and the enemys, sense of honour, and above all, integrity. Investing in technical equipment development, that is not only high performing in sporting point of view, but also guarantees maximum safety for player and horse; all this is an attitude part of our company, showed in the lifestyle collections through high quality materials and details attention. Always values bearer of Polo game, La Martina is one
of the community reference points; International Polo thanks to the constant sharing work and development culture of this, supporting by club, associations, professional and amateur, over several generations. From the beginning, vision was to create a brand international appealed, originated from the same Polo roots and that he shared the care and passion values, needed to achieve highest levels. Values which, together with elegance and sense of luxury intrinsiced to this culture, are part of La Martina DNA indistinguishable from the trademark itself. Why such brand growes internationally without diluting its identity over time, is necessary a constant development, based on visionary business strategies ensuring a balance between essential values of the brand and market needs. Today La Martina is, besides leaders in technical sector, one of the landmarks among the international brand in upper-casual sector, thanks to this balance. As the origin of La Martina has its roots in the production of technical equipment, the main contact of each product and business will always be the center of the international community.