Care for fashion
Beautiful and minimalist Scandinavian design, efficient and easy-to-use, innovative and fun, sustainable and conscious. What we believe in - our why: Most people today don't have the time or knowledge about how to care for their clothes in the righ way. Garments that lose color or shape are actually most often not worn out - they are washed out. Clothes that are properly maintained will last. Two generations ago people knew how to care for their clothes. Our mission is to make clothing care general knowledge again, with the big difference that we now make it fun, easy and accessible. In this way we hope to inspire everyone to take better care of their existing clothes. We call this a Slow Movement. What we do: Steamery creates innovative clothing care products for the urban individual. We combine high technology with beautiful and simplistic design. The result is clothing care products that we think will forever change the way we wear and take care of our clothes. We started with redefining the steamer and have gone from being focused on this one single product to developing a full range of clothing care products.