A perfect match rooted in a profound sharing of affinities and values. Founded on key values such as quality and sustainability, experimentation and innovation, both companies over the years have been able to grow while remaining true to their identity and DNA. The focus of this collection will naturally be denim and everything that evokes the Roy Roger's world, with a wide range of ready-to-wear garments that especially highlight the historic washes that have become a distinctive symbol of the brand.