Brand Profile
We are kid.ish - a brand on a mission to create harmony between fashion, mother earth and family bonding.
Say “goodbye” to anxiety caused by spilled milk with our spill-repellent collection:
slow down the cycle of 'buy, stain, wash, dispose' and change the reality to 'spill, wipe, repeat'! Innovative and non-invasive technology repels liquids and rejects stains, so to boost the life span of garments and incur less waste.
Say "hello" to gamified wearable experiences for the whole family:
coloring-book-shirts, iconic dress with attachable sleeves, matching wearables for mama and dada, and more wearable-games in development!
Our concept is to get more wears, value and experiences from our clothing, score less time in the laundry room, reduce water and electricity usage, teach the littles all about earth-loving, erase "I don't want to get dressed" moments...all while winning more smiles and time for good vibes for the whole family, together.
We offer a fresh perspective on coordinating kids and adult styles, joined with biodegradable, spill-repellent fabrics, iconic coconut shell buttons, BCI-certified cotton fabric, and out of the box fashion concepts.