STYLISH SUSTAINABLE BABY CLOTHES THAT SPELL “ELEGANCE”
Born in Italy and shaped in the Netherlands, Olandino is a luxurious baby clothing brand inspired by the evolving eco-friendly, slow fashion initiative.
Nevena Mijailović Kostira, a seasoned architectural engineer, first came up with the idea of Swopper upon stepping into the world of parenthood in 2018. Everything started as an attempt to cope with the never-ending feed-take off-wash-repeat cycle every new parent gets to experience. Witnessing the distress her baby suffered during changing sessions came with its own set of challenges. So, she couldn’t help but wonder if there was anything she could do to prevent such a hassle.
Yes—parents were always free to choose soft materials, delightful patterns, and vibrant colors for their little ones. Yet, the design and the fundamental functionality of baby onesies seemed to be stuck in a bygone era. Regardless of how cute their outfit is, babies always get fussy as soon as they feel their onesies go over their heads or wrap around their little arms and legs.
Besides that, there’s also an environmental concern. New parents spend thousands of liters of water on endless laundry sessions, having to change their babies' clothes multiple times throughout the day. Additionally, throwing out the clothes their children outgrow increases the unceasing pile of textile waste, threatening to endanger the only planet we have.
Needless to say, all this was calling for a never-before-seen solution, and that’s how Olandino came to be.